Website Modernization
Delivery handled by our build partner Overhaul My Site. We scope the redesign with you — messaging, page structure, conversion paths, and the launch checklist — then oversee delivery so you get one accountable point of contact and a launch that actually matches what we scoped.
How This Engagement Works
A website redesign that connects to revenue needs three things: a real scoping conversation, a build team that executes against the scope, and someone watching the seams. We handle the first and third; Overhaul My Site handles the build.
Discovery on messaging, audience, conversion paths, and the operational constraints that shape the launch. The output is a written scope that defines what gets built, what stays out, and what the launch checklist looks like — before any design work starts.
Design, content migration, build, accessibility baseline, and analytics setup are delivered by our build partner against the scope we wrote together. They have the team, the production tooling, and the launch playbook for this kind of work — we don't pretend to.
Launch QA, conversion-path verification, analytics validation, and the handoff back to your team stay with Velocity Ops. If the build drifts from the scope or a conversion path doesn't hold up, that's our responsibility to flag — not yours to discover after launch.
Start with a scoping conversation. We'll figure out whether this engagement structure fits before anyone commits to a build.